Management education is going through a rapid change. The Centre is envisaged to incorporate worldwide best practices of Teaching & Learning and disseminate to the Faculty for increasing teaching effectiveness.
Centre of Supply Chain and Operations (CSCO), is a strategic multi-disciplinary Centre of Excellence, dedicated to carrying out specialized applied research on Supply Chain and Operations Management with participation from faculty and industry practitioners.
CBS Centre of Excellence in Digital Marketing stresses on delivering theoretical knowledge and using the platforms in the form of organizing conclaves, competitions, webinars, and also encourages its faculty members and students in exploring new vistas of enriching digital platforms through their thoughts and actions.
An individual who creates a new business, bearing most of the risks and enjoying most of the rewards is an entrepreneur and the process by which the business is set up known as entrepreneurship. In Calcutta Business School, there has been a constant effort to create entrepreneurs through regular training and developmental programmes, through workshops. We also have a tie-up with NEN (National Entrepreneurship Network), Wadhwani Foundation where students are motivated to learn, create Projects and present in the presence of esteemed panelists.
Financial Markets play an important role in the overall economy development. The major objective of the centre is to encourage literacy, awareness and research in the diversified areas of finance and economics through undertaking research activities, publications, conducting certification programmes and various FDPs and webinar.
The Centre for Human values & Business Ethics [HVBE] starts with the sentiment of civic sensitivity where Students, Academicians, Industry Experts, Scholars can join as a voluntary member and be ready to contribute innovative concepts related to Human Values with its sketch to shape the dimensions of attitude, commitment, motivation, perception and leadership skills that are essential characteristics to restructure human behavior. From its very inception, the centre is devoted to unite individuals with organizations for a common cause for the benefit of the society.
The FinTech industry in India is growing at a phenomenal speed. India has several unicorns in this space. Bitcoin was the first decentralized crypto currency to be introduced in 2009. The Distributed Ledger Technology popularly known as Blockchain has progressed significantly. The Centre intends to popularize the adoption of these new technologies by leading global and Indian firms and incorporate in the Business School curriculum.
The present age is characterized by Industry 4.0 and Big Data. Data Analytics helps business mitigate risk and increase operational efficiency. It is the science of analyzing large raw data information to draw conclusions and improve Business decisions. The Centre intends to help understand the processes of data generation and capturing, and techniques.
The Centre [CE & SD] starts with the feeling for entrepreneurs to develop in a larger capacity to the transition from a linear to a circular economy requires a joint effort by stakeholders from all sectors. Companies can contribute to the transition by developing competencies in circular design to implement product reuse, and recycling, and serving as trend-setters of innovative circular economy business models.
ADDITIONAL FEATURES OF CBS
NEN
Calcutta Business School has tied up with NEN (National Entrepreneurship Network) under the leadership of Dr Romesh Wadhwani, Founder and Chairman who strongly believes in not-for-profit with the primary mission of accelerating economic development in emerging economies by driving job creation in India and other emerging economies through large-scale initiatives in entrepreneurship, small business growth, innovation, and skilling.
NSE SMART STIMULATION
CBS follows a practice-oriented approach in its teaching pedagogy. To give more impetus for real-life decision making, simulation & experiential learning has been made as an integral part of the courses. In line with the participant-involved learning process, CBS has tied up with NSE Academy as a collaborator. We offer stock and derivatives market operation through a stimulator system offered by NSE.
INCUBATION CENTRE
Calcutta Business School has set up an Incubation Centre, jointly with NEN, Wadhwani Foundation, to promote young generation entrepreneurs to ideate, create and develop business. Since the world has now become a global market, we at CBS always encourage our students and budding entrepreneurs to create a difference through our Incubation Centre.
COUNSELLING LAB
The unique feature added to Calcutta Business School in this present dimension is Counselling Lab which is a blended form of psychometric test, behavioral counselling and testing of psycho-motor movement. This lab will be of immense help towards psychological mapping of the young talents who are tomorrow’s budding managers. Moreover, this lab will be instrumental in different MDP Programmes across industries for training, attitudinal scaling and cognitive therapy.
Entrepreneurship and Venture Capital
An individual who creates a new business, bearing most of the risks and enjoying most of the rewards is an entrepreneur and the process by which the business is set up known as entrepreneurship. The main characteristics of an entrepreneur lies in innovation, and bringing in new ideas, goods, services, and business/or procedures. However, there is a difference between Entrepreneurship and small business. Many consider a small business and an entrepreneurial venture as the same, but they are completely different. While a small business means an independent business with a smaller number of employees, with the intention of doing something which carries less innovation and low impact on the business environment, an entrepreneurial venture becomes successful when an organization pursues opportunities and new practices in order to have growth and profitability as its main goals. In Calcutta Business School, there has been a constant effort to create entrepreneurs through regular trainingand developmental programmes, through workshops. We also have a tie-up with NEN (National Entrepreneurship Network), Wadhwani Foundation where students are motivated to learn, create Projects and present in the presence of esteemed panellists.
Digital Marketing
The very first search engine, Archie was born in the early 90’s and soon after, the concept of search engine optimisation followed suit. But the first real web-based advertisement launched in 1994 by HotWired saw the advent of use of internet in marketing. The late 90’s saw many websites like Google and Yahoo which actually marked the way for the digital space for the consumers. The millennial period witnessed the dotcom bubble forcing the world of marketing slowly to shift from analog to digital mode in their endeavour to reach out to more number of prospects. And in the last decade, the upsurge of Internet Marketing has reached a level where most of the marketers opted for digital space to reach out to more number of customers. The internet without any doubt has become one of the most vulnerable tool for marketers to communicate with their prospects in offering goods and services. It has changed the way we communicate; we seek information and we do business. The most popular channels of Digital Marketing are social media like facebook, Instagram, pinterest, linkedin, google+, twitter etc. CBS Centre of Excellence in Digital Marketing stresses on delivering theoretical knowledge and using the platforms in the form of organising conclaves, competitions, webinars, and also encourages its faculty members and students in exploring new vistas of enriching digital platforms through their thoughts and actions.
List of CoEs as on 22.12.2021
NEN
Calcutta Business School has tied up with NEN (National Entrepreneurship Network) under the leadership of Dr Romesh Wadhwani, Founder and Chairman who strongly believes in not-for-profit with the primary mission of accelerating economic development in emerging economies by driving job creation in India and other emerging economies through large-scale initiatives in entrepreneurship, small business growth, innovation, and skilling. Founded in 2003 by Silicon Valley entrepreneur Dr Romesh Wadhwani, today, the Foundation is scaling impact in 20 countries across Asia, Africa, and Latin America.
NSE Smart Stimulation
CBS follows a practice-oriented approach in its teaching pedagogy. To give more impetus for real-life decision making, simulation & experiential learning has been made as an integral part of the courses. In line with the participant-involved learning process, CBS has tied up with NSE Academy as a collaborator. We offer stock and derivatives market operation through a stimulator system offered by NSE. Using the NSE SMART Stimulation system, students can create their portfolios and follow the price movements. This helps to give them practical exposure to portfolio formation & return optimization while balancing the risk of security trading.
