Calcutta Business School Offers PDGM Specialization in the following areas

Marketing Management

• Consumer Behavior
• Sales & Distribution Management
• B2B Marketing

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Business Analytics

• Foundation of Data Science
• Business Intelligence & Data Visualization
• Mathematical Modelling

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Finance Management

• Security Analysis and Portfolio Management (SAPM)
• Audit & Taxation
• Corporate Finance

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Human Resource Management

• Strategic Human Resource Management
• Compensation Management
• Employee Relations and Employment Laws

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Logistics & Supply Chain Management

• Logistics and Distribution Management
• Total Quality Management
• Purchasing & Supply Management

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What is the duration of pgdm course?

The programme comprises of Six Terms. Each term is of approximately 3 months duration. Each course is of 3 credits unless otherwise stated. There are 6 to 7 credits in term I, II and III respectively with a total of 18 credits in each term. Along with that few non-credit courses are offered in each term for overall development of a student and transform him/her to adapt to the need of business environment and industry requirement.

The programme has a 2-tier structure. The first year is focused on developing the business fundamentals through compulsory courses spanning over different areas of management studies. The model in the second year is 2+3+1 – All students have to opt for 2 compulsory subjects with 3 subjects from one cluster and 1 from any other cluster in each of the Terms IV, V and VI for students specializing in Finance, Marketing, HR, Operations and Data Analytics.